Skip to content
Back to Search

Sr. Manager, Category Strategy & Data Analytics

Apply Now
Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How will you make history here...
The Category Strategy Data & Analytics, Senior Manager is responsible for managing the Campbell Snacks syndicated data and capabilities budget. Utilizing the capabilities where we invest, this role owns creating and executing against a learning/development plan that will elevate both the Category Leadership and Customer Sales Lead expertise. You will be responsible for educating members of the sales organization on how to leverage our data and capabilities investments, decision-maker related to new capabilities to invest in and responsible for bringing forward speakers to present relevant thought leadership to the Campbell’s Snacks Sales organization. Monthly focus on providing analytics on business performance leveraged in monthly IBP (Integrated Business Planning) process with leadership. This role will require cross-functional collaboration with Sales, Category Leadership, and Marketing.

This role is remote but does require travel (~10-15%) to industry events, visits to Campbell’s WHQ and local offices.

What you will do...

  • Manage the Campbell Snacks syndicated budget through ownership of 3rd party data partnerships to ensure strategic allocation of investments among key customers and manage payment, tracking and future spend forecast

  • Be the expert on current and emerging capabilities Campbell’s Snacks should buy to run a best-in-class selling organization

  • Build and manage training plan for immediate team and relevant cross functional partners to develop key capabilities by identifying training opportunities and gaps and coordinating training sessions with external partners or internal subject matter experts

  • Collaborate with Campbell Meals and Beverage division to facilitate best-in-class analytical processes across Category Leadership, Category Strategy, and Shopper Insights

  • Responsible for leading sessions on industry thought leadership and relevant macro trend research provided by vendor/agency partners

  • Create and maintain a centralized location for all tools and relevant training materials

  • Manage Snacks Division distribution forecasting model which provides leadership and cross-functional teams with visibility to expected distribution changes that will materially impact division sales and growth. 

  • Coordinate communication of distribution forecast to cross-functional teams as an input into AOP and monthly planning processes as well as the distribution building block in the quarterly IBP demand call

  • Develop, automate and maintain recurring and ad-hoc reporting needed across Category Strategy and Category Leadership teams

  • Translate complex data into clear insights for monthly business review provided to senior leadership for monthly planning processes (IBP)

  • Key participant in Annual Operating Plan and Strategic Planning related to distribution supporting Senior Director, Shopper Insights & Category Strategy

Who you will work with... 

  • Category Leadership

  • Category Strategy & Shopper Insights

  • Customer Sales

  • Customer Strategy & Marketing

  • Finance

  • External Agency and Vendor Partners

What you bring to the table... (Must have)

  • B.A. required

  • 8+ years of related experience

  • Circana and/or Nielsen (NIQ) syndicated data experience required

  • Project or budget management experience

  • Advanced proficiency in Microsoft Excel (e.g. PivotTables, formulas, data validation; Power Query preferred)

  • Strong verbal and written communication skills, including presentation skills

  • Strong financial acumen

  • Ability to work with a wide variety of individuals within the organization and maintain regular contact with all stakeholders

It would be great if you have... (Nice to have)

  • Category Management/Leadership, Sales or Business Intelligence background preferred

  • Category Management software understanding

  • Loyalty card experience preferred (e.g. Market 6, 84.51)

  • High degree of self-motivation and discipline

  • Experience building and maintaining dashboards in Power Bi

  • Team oriented with the ability to work independently

  • Initiative and ability to work with various individuals and groups inside and outside the company progressing towards a common goal


Compensation and Benefits: The target base salary range for this full-time, salaried position is between

$138,000-$198,400

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
Apply Now

Join our talent community

We’re proud to be a purpose-driven company. Our goal is simple: to connect people through food they love. It’s the reason we innovate, grow, and show up every day because food brings people together.

Join Now