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Sr. Designer - Distinctive Brands

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Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

Job Description

How you will make history here...

  • Shape the design direction of the M&B portfolio (Condensed, Chunky, Swanson, Prego, V8, etc.)

  • Translate strategic objectives into compelling design solutions

  • Develop original concepts and guide projects from ideation to completion

  • Create impactful packaging and brand experiences that resonate with consumers

What you will do...

  • Lead Design Projects: Drive creative development from concept to execution, ensuring strategic alignment and brand consistency

  • Conceptual Thinking: Develop innovative design solutions that elevate brand storytelling and enhance consumer engagement

  • Brand & Packaging Expertise: Craft exceptional packaging designs and visual identities that reinforce brand equity and stand out at retail

  • Cross-Functional Collaboration: Partner with marketing, innovation, and commercialization teams to bring designs to market effectively

  • Design Presentations: Create and present compelling design decks that showcase strategic thinking

  • Market & Trend Research: Stay ahead of industry trends, competitive landscapes, and emerging design techniques

  • Technical Execution: Work closely with production teams to ensure flawless execution across all touchpoints

Who you will work with...

  • Marketing teams

  • Innovation teams

  • Commercialization teams

  • Production teams

What you bring to the table... (Required Skills)

  • Bachelor’s Degree in Design, Visual Communication, or a related field

  • 6+ years of experience in brand and packaging design in consumer goods

  • Package design experience with CPG brands is required

  • Strong design strategy and execution skills—balancing creative vision with business objectives

  • Expertise in Adobe Creative Suite and other industry-standard design tools

  • Experience in artwork production & pre-press for high-quality output across formats

  • Exceptional storytelling and presentation skills to communicate design rationale

  • Ability to work independently and collaboratively in a fast-paced environment

It would be nice if you have... (Preferred Skills)

  • Experience at a design/creative agency or in-house for CPG strongly preferred

  • Knowledge of commercialization processes and participation in cross-functional meetings


Compensation and Benefits: The target base salary range for this full-time, salaried position is between

$80,300-$115,500

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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We’re proud to be a purpose-driven company. Our goal is simple: to connect people through food they love. It’s the reason we innovate, grow, and show up every day because food brings people together.

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