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Sr Associate Brand Manager, Specialty Brands

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Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here...  

Make history at The Campbell’s Company by finding and unlocking pockets of growth within our Meals & Sauces Specialty Portfolio. This portfolio allows for experience working across an array of center store categories simultaneously which requires the ability to trend-spot within multiple consumer need states, prioritize activities and execute within greater complexity.  

 

The Specialty Portfolio is made up of iconic brands like Campbell’s SpaghettiOs, Chunky Chili, Swanson Chicken, Campbell’s Gravy and Campbell’s Beans. This portfolio has the responsibility to deliver profitable and sustainable growth to fuel our division’s strategic plan.  

 

As the Senior Associate Brand Manager on the Specialty Portfolio, you will manage the day-to-day execution of our annual operating plan – providing insights and updates compared to how we are tracking to targets and identifying opportunities to drive demand and or/mitigate risk.  

 

What you will do… 

  • Lead Cross-Functional Teams: ensuring all cross-functional partners are aligned to the annual operating plan and driving accountability to key deliverables. 

  • Own the brand inputs for Integrated Business Planning ensuring the team has a strong handle on the category performance, competitive landscape, distribution changes and the impact of AC&S spend on velocity. 

  • Own the end-to-end execution of the 3Y Innovation Pipeline ensuring the cross-functional team understands the strategic importance behind each project and working with Sales Strategy to drive successful in-market execution. More than just ensuring projects are delivered on time, this role involves properly vetting the innovation concept to ensure it delivers on the brand’s strategic objectives while also building strong in-market launch support plans to drive results. 

  • Influence Brand Strategy by providing critical insights and recommendations on sources of growth and areas of risk. 

 

Who will you work with… 

  • Reports into Brand Manager, Specialty Portfolio 

  • Works alongside Meals & Sauces Brand Team, which includes Prego and Pace  

  • Works alongside Cross Functional Teams, which includes Sales, Supply Chain, Finance, R&D and Integrated Marketing 

 

What you will bring to the table… (Must Have) 

  • Bachelor’s degree in Marketing, Business Administration, or related field (MBA strongly preferred) 

  • 3 years of proven experience in brand management, strategic marketing, and project management; relevant industry experience, preferable in food and/or consumer goods is strongly preferred 

  • Strong communication, presentation, and negotiation skills to have an ability to inform, influence and collaborate work with cross functional internal stakeholders across multiple leadership levels and external agencies 

  • Ability to effectively prioritize and execute tasks within tight timeframes and deadlines in a dynamic ever-changing working environment 

  • Excellent analytical skills and business/financial acumen 

  • Results-oriented mindset with a track record of achieving or exceeding strategic business goals 

  • Forward-thinking, results-driven marketing professional who thrives in a fast-paced environment 

 

It would be great if you have… (Nice to Have) 

  • Large brand experience with large CPG organization desired 

  • Food experience desired 


Compensation and Benefits: The target base salary range for this full-time, salaried position is between

$115,300-$165,700

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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We’re proud to be a purpose-driven company. Our goal is simple: to connect people through food they love. It’s the reason we innovate, grow, and show up every day because food brings people together.

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