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Sr Associate Brand Manager, Innovation

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Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here…

  • You will be responsible for driving the new product innovation strategy & pipeline across amazing brands in collaboration with an extensive cross-functional team

What you will do…

  • Lead, strengthen and refine brand innovation strategies & pipelines to drive growth

  • Collaborate to creatively identify opportunities for growth by effectively leveraging syndicated data, consumer research and competitive intelligence

  • Lead cross functional teams through commercialization of existing breakthrough innovation projects and future validated ideas to deliver commercially and financially viable platforms

  • Provide strong leadership to create direction and inspire greatness with cross functional teams; a "can do" attitude will be necessary to overcome obstacles and motivate the team to deliver strong results

Who will you work with…

  • Brand Team

  • Insights Team

  • Research & Development – including Product Development & Packaging

What you will bring to the table…

  • Bachelor’s Degree

  • 3+ years experience in consumer brand management and/or brand innovation

  • Analytical, problem solving, and resolution skills

  • Experience with POS/Panel Data

  • High level of curiosity about the marketplace, competitors, consumers, and product/ingredients

  • Strong project management skills & ability to progress multiple objectives & timelines to deliver strong results across all initiatives

  • Strong communication – clear and concise; recommending and influencing, storytelling and presenting

  • Ability to work well both individually and within the cross functional team

  • Proven track record of driving profitable growth from product innovation: concept to commercialization

It would be great if you have…

  • MBA (strongly preferred)

  • CPG and/or food CPG experience strongly preferred

  • Previous brand innovation experience


Compensation and Benefits: The target base salary range for this full-time, salaried position is between

$115,300-$165,700

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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We’re proud to be a purpose-driven company. Our goal is simple: to connect people through food they love. It’s the reason we innovate, grow, and show up every day because food brings people together.

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