Skip to content
Back to Search

Req-59775 Market Development Lead (Open)

Apply Now
Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How will you make history here...

The Market Development Lead (MDL) is responsible for the growth and development of the market through collaboration and engagement with Independent Distributor Partners (IDPs) and retail outlets. The MDL is responsible for establishing and maintaining collaborative relationships with IDPs, select retail store management and key retailer decision makers.

What will you do...

  • Analyze and share market conditions with IDPs, including identifying opportunities for growth and conducting optional business meetings to support the growth of the respective businesses.

  • Synthesize and interpret data to distill retailer specific requirements, base business performance, and incremental opportunities

  • Collaborate with IDPs regarding dispute resolution to minimize conflict with retailers.

  • Conduct purposeful route consults as IDPs request.

  • Conduct physical inventories periodically.

  • Follow up with all service-related issues generated by retailers within 24 hours to ensure that the IDP and retailer have finalized a positive resolution.

  • Build rapport and trust with key store management personnel (multiple levels) during visits and through communication.

  • Demonstrate proficiency in key Microsoft platforms (including Excel) and general aptitude to use technology (e.g., Microsoft Suite of products, and sales-related software).

  • Travel as needed, both local and overnight

  • Must be able to relocate as required

  • Must be able to travel within district, to company meetings, company training and other regions as business needs demand.

Who you will work with...

  • Partner with Business Development Manager, Zone Sales Manager, retailers, warehouse teams and IDPs to proactively identify business constraints, opportunities, and needs.

What you will bring to the table… (Must Have) 

  • 3+ years of related sales or Consumer Packaged Goods (CPG) experience, or 2+ years of relevant experience combined with a Bachelor's degree.

  • Strong written and verbal communication

  • Ability to influence and persuade

  • Strong problem solving skills

  • Strong technical and analytical skills

  • Advanced Microsoft skills including Excel and PowerPoint

  • Demonstrated leadership skills

It would be great if you have… (Nice to Have) 

  • B.A. Preferred


Compensation and Benefits: The target base salary range for this full-time, salaried position is between

$58,200-$83,700

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
Apply Now

Join our talent community

We’re proud to be a purpose-driven company. Our goal is simple: to connect people through food they love. It’s the reason we innovate, grow, and show up every day because food brings people together.

Join Now