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Req-59125 Sr Category Advisor, Walmart (Open)

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Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here...

Join the front lines of strategic retail innovation as a Senior Category Manager within the Walmart Category Management Team. This pivotal leadership role drives category growth through advanced analytics, deep shopper insights, and tailored merchandising solutions.

As both a Category Advisor and a Traditional Category Manager, you’ll serve dual functions:

  • Advisor Role: Lead high-impact initiatives, including store-specific planograms and customized merchandising strategies across Deli and Salty Snacks categories at Walmart. Guide Walmart’s merchandising decisions with shopper-centric, data-backed recommendations.

  • Category Manager Role: Own the line review process and craft persuasive, insight-driven category stories to influence Walmart’s strategic direction in commercial bakery.

You’ll collaborate closely with Walmart merchants and cross-functional partners to:

  • Decode shopper behavior and channel performance trends

  • Apply advanced analytics to uncover new growth opportunities

  • Deliver agile, actionable strategies that resonate at store level

What you will do...

  • Manages the modular relay process including the drawing of modulars

  • Provide strategic and tactical recommendations to Walmart buyers on Distribution, Shelving, Merchandising, and Pricing to improve category performance.

  • Provide support to Walmart Buyers in developing an integrated category strategy

  • Manage line reviews, assortment decisions, and shelving solutions

  • Build and deliver compelling category narratives grounded in insights and innovation

  • Leverage Scintilla data to develop and craft insights that drive category growth

  • Mentor and guide team members, cultivating a culture of learning and strategic thinking

  • Drive advancement of tools and capabilities that fuel smarter, faster decision-making

  • Foster strong, enduring relationships with Walmart partners through thought leadership and business acumen

  • Interacts with cross-functional teams to provide strategic actionable insights based on market data analysis and insights.

  • Provide input into customer planning cycle based on knowledge of category and shopper trends, competitive issues, etc.

  • Ability to serve as a trusted advisor to customer

  • Project & Time Management Skills

  • Ability to lead a team

Who you will work with...

Works closely with cross-functional groups including Buyers, Replenishment, Modular Planning, Space Planning, customer teams, and HQ category management.

What you bring to the table... (Must Have)

  • Bachelor’s Degree required

  • 8+ years CPG industry experience, including 3+ years Category Management and drawing experience

  • Previous experience as a Category Advisor and drawing modular

  • Excellent analytical skills and attention to details

  • Robust communication and interpersonal skills

  • Ability to think strategically

  • Strong knowledge of the Walmart Modular Process (Preferably on Edibles and/or Consumables)

  • IRI and/or Nielsen (Advanced Panel and Scan data applications and software navigation)

  • Strong technical skills (ProSpace, Excel, Access, etc.)

  • Category, Consumer, and Shopper Knowledge (Kantar, Mintel, etc.)

  • POG software (JDA) understanding

It would be great if you have... (Nice to have)

  • Strategic Insights

  • Excellent analytical skills and attention to details

  • Technical Skills: Scintilla, Stratum, IRI/Neilsen, JDA/ProSpace

  • Category, Loyalty, & Shopper Knowledge

  • Strong Communication Skills

  • Problem Solving & Critical Thinking

  • Project & Time Management

  • Influence & Collaboration Skills

This position works in a customer team office (hybrid 3 days) with approximately 10-20% travel required. Due to the nature of the position, modular work may require manual labor and heavy lifting not to exceed 30 pounds.

This role reports directly into the Team Lead, Walmart Advisors


Compensation and Benefits: The target base salary range for this full-time, salaried position is between

$108,200-$155,500

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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We’re proud to be a purpose-driven company. Our goal is simple: to connect people through food they love. It’s the reason we innovate, grow, and show up every day because food brings people together.

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