HOW YOU WILL MAKE HISTORY HERE…
You will lead the development and execution of integrated growth plans for the Convenience Channel, driving net sales, profit, and market share for Campbell’s Snacks portfolio. Your work will shape strategic partnerships with major retailers and wholesalers like 7-Eleven and McLane, leveraging insights and category management to influence customer decisions and deliver sustainable growth.
WHAT YOU WILL DO…
- Lead annual strategic planning and integrated growth initiatives for key Convenience Channel customers.
- Manage relationships with wholesalers/distributors across all snack categories.
- Develop and implement trade promotion strategies and tactical plans.
- Partner with Broker Sales Organizations to win in the marketplace.
- Conduct post-event analysis to optimize future promotional opportunities.
- Drive retail availability and product placement through shelf solutions.
- Lead category business reviews using syndicated and loyalty data.
- Forecast monthly sales accurately to maximize supply chain efficiency.
- Sell in new items and secure optimal distribution.
- Collaborate with Customer Marketing to develop joint marketing programs.
- Identify profitable opportunities for incremental volume growth.
WHO YOU WILL WORK WITH…
- Key decision makers at Convenience Channel retailers and wholesalers (buyers, category managers, merchandising leaders).
- Internal cross-functional teams: Finance, Category Management, Customer Marketing, Customer Business Managers.
- External partners: Broker Sales Organizations.
- World Headquarters teams: Integrated Marketing, Customer Development, Brand Management.
WHAT YOU BRING TO THE TABLE… (MUST HAVE)
- Bachelor’s degree.
- 5+ years of experience in the CPG industry.
- Strong written and verbal communication skills.
- Excellent problem-solving and analytical skills.
- Ability to pull and interpret syndicated data (IRI/Nielsen).
- Strong negotiation, interpersonal, and influencing skills.
- P&L management experience.
- Ability to lead meetings and penetrate at high levels.
- Travel as required
IT WOULD BE GREAT IF YOU HAVE… (NICE TO HAVE)
- Experience in the Convenience Channel.
- Category and brand knowledge.
- Knowledge of supply chain operations.
- Experience managing Convenience retailers and wholesalers.
- Experience working with Brokers or Broker management.
Physical Demands
The employee must occasionally lift and/or move up to 10 pounds. Specific vision abilities required by this job include close vision. While performing the duties of this job, the employee is frequently required to sit; use hands to finger, handle, or feel; and talk or hear. The employee is occasionally required to stand and walk.
Disclaimer
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.
Join our talent community
We’re proud to be a purpose-driven company. Our goal is simple: to connect people through food they love. It’s the reason we innovate, grow, and show up every day because food brings people together.