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Associate Brand Manager - Prego

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Since 1869 we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Michael Angelo’s, Pace, Pacific Foods, Prego, Rao’s Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder’s of Hanover. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us. Why Campbell’s… Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

How you will make history here…

  • Grow the brand through data analysis, pricing analysis, brand project management, new product development, consumer promotion and sales collateral development

  • Sharpen your leadership, strategic and execution skills.

What you will do…

  • Develop insight-driven marketing strategies, brand positioning, innovation, communication and long-term category vision.

  • Develop holistic view of macro trends, category and competitive landscape to identify key opportunities for growth.

  • Lead business analytics (share, competitive, consumption drivers) to uncover insights and develop growth strategies.

  • Monitor performance against business objectives and recommend course corrections as needed.

  • Manage monthly consumption analysis and volume forecast.

  • Identify risks and opportunities to deliver on annual operating plan (AOP).

  • Develop category innovation pipeline from concept development to in-market execution and lead cross-functional teams through stage gate and commercialization processes.

  • Partner with Integrated Marketing, Shopper Marketing and Agency partners to develop breakthrough marketing campaigns and retail support plans.

  • Manage P&L and proactively look for opportunities to improve margins.

Who will you work with…

  • Hiring Manager, direct reports, size of team, etc.

  • What sets your team apart?

  • Future of the business (projects, implementations, etc.)

What you will bring to the table...

  • Bachelor’s degree in Marketing, Business Administration, or related field.

  • 1+ years of proven experience in brand management, strategic marketing, and project management. Relevant industry experience, preferable in food and/or consumer goods is strongly preferred. Note that MBA MAY count for additional experience.

  • Strong communication, presentation, and negotiation skills to have an ability to inform, influence and collaborate work with cross functional internal stakeholders across multiple leadership levels and external agencies.

  • Ability to effectively prioritize and execute tasks within tight timeframes and deadlines in a dynamic ever-changing working environment.

  • Excellent analytical skills and business/financial acumen.

  • Results-oriented mindset with a track record of achieving or exceeding strategic business goals.

  • Forward-thinking, results-driven marketing professional who thrives in a fast-paced environment.

It would be great if you have…

  • MBA strongly preferred.

  • Large brand experience with large CPG organization desired.

  • Food experience desired.


Compensation and Benefits: The target base salary range for this full-time, salaried position is between

$93,800-$134,900

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.
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We’re proud to be a purpose-driven company. Our goal is simple: to connect people through food they love. It’s the reason we innovate, grow, and show up every day because food brings people together.

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